SUPER LOCK IT!

IT TAKES A VILLAGE. HERE ARE SOME VILLAGERS:

Role: Sr. Copywriter, assisting Lindsey Speirs

CCO: Jason Moses

CD: Madeline Waggoner

Producer: Hallie Steck

Director: Charlotte Rutherford

MAYBELLINE NEW YORK. 2024.
*
My boss had a (real life ) baby, so I took-over her (campaign) baby.
Super Lock Brow Glue: the stuff of an infomercial hosts’ dreams. With a product payoff this incredible,
we had to create our own infomercial with you-won’t-believe-it torture tests and schtiky dialogue.

🌹: sailed right into production and post-production portion of this project
πŸ“Œ: was missin’ my boss :,)

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